The numbers are in: we're so excited to report that throughout 2022, Blueboard clients recognized over 30,900 employees and sent them #blueboarding (our term for going on experiences).
Blueboard’s Concierge partnered with those employees to send them (and their friends, family, and loved ones) on experiences that helped them indulge in a passion, experience something new, and/or challenge their comfort zone. In total, that's 50,076 people who went on Blueboard experiences in 2022 and thousands of memorable moments created.
But where did their Blueboard reward take them? Our 2022 experience wrap-up shares our learnings, gleaned from reward recipients who were recognized by their workplaces with Blueboard rewards, including:
- What our clients’ reward recipients chose to do from our curated experience menu
- Where recipients traveled to enjoy their Blueboard rewards (and our top 10 destinations)
- Which employee recognition programs recipients participated in
- Who some of our top local experience providers are
From spending invaluable quality time with loved ones to reconnecting with a personal hobby (or discovering a new one), to giving back by supporting charities and causes, we continue to be driven and inspired by our clients’ commitment to recognizing their employees with the moments and memories that matter most to them.
Employee recognition in action: Blueboard experiences by the numbers.
Everyone enjoys #blueboarding in their own way, whether they want to adventure solo or spend time with the people most important to them. Blueboard’s curated experience menu gives your reward recipients the power of choice—the ability to choose which experience will be most meaningful to them.
For some folks, it’s taking a bucket-list trip to Europe with family, and for others it’s getting a much-needed massage at a top local spa or getting prime tickets to see your favorite sports team.
In 2022, people were focused on relaxation. In fact, 53% of our recipients chose experiences that allowed them to unwind, dine, and enjoy the good things in life their way with experiences like “In Home Barista,” “Sip Gracefully,” and “Explore the Cosmos.”
Here’s a round-up of what recipients experienced in 2022:
- 5,914 recipients said “ahh…” at the spa with a personal massage
- 2,139 recipients saw the animals at their local zoos with family or friends
- 1,726 recipients dined finely at Michelin star restaurants
- 10,389 recipients enjoyed their experience from the comfort of home
- 969 recipients upgraded their coffee skills with the “At Home Barista” experience
- 696 recipients received 12 months of fresh flowers delivered to their door with the “Brighten Their Day With Blossoms” experience
- 1,945 recipients reported trying something new in their post-experience survey
- 21.7% of experiences happened in March and April
Making a difference with donations.
Our “Make a Difference” category gives recipients the option to donate their reward to a cause that they’re passionate about. Almost 1,400 generous recipients contributed to causes like:
- Project Hope
- The Red Cross
- Ukraine Now
But the intention and thoughtfulness in how people incorporate Blueboard experiences into their lives doesn’t stop there. Many of our recipients take the opportunity to celebrate a special occasion with their Blueboard reward. From birthdays to wedding anniversaries, our experiences have been the setting for some major life events, including two especially memorable marriage proposals in 2022:
An employee recipient proposed during the “Swiss Alps Adventure” experience.
As part of a work anniversary gift—a Blueboard reward—from his company, Cameron D. planned to pop the question. Against the stunning backdrop of the Zermatt landscape (one of the towns they stayed in during the trip) a mountain resort nestled in the valley of the iconic Mt. Matterhorn, Cameron asked then-girlfriend Carissa to marry him.
“The entire trip, and the attention to detail, was amazing,” shares Cameron in the post-experience feedback survey. “The hotel selection in Zurich, as well as all the other stops, was excellent based on ease of getting to and from the train station!”
An employee recipient proposed while on the “Luxury Glamping Getaway” experience.
As part of his workplace’s anniversary employee recognition program, Kidder S. chose the “Luxury Glamping Getaway” experience from Blueboard. Two nights in a luxury glamping site to “reconnect with nature and clear your mind” turned out to be the perfect setting for a marriage proposal by Kidder S.