Why Experiences

2022 Blueboard experiences in review: Where our employee rewards recipients went and what they did

The numbers are in: we're so excited to report that throughout 2022, Blueboard clients recognized over 30,900 employees and sent them #blueboarding (our term for going on experiences).

Blueboard’s Concierge partnered with those employees to send them (and their friends, family, and loved ones) on experiences that helped them indulge in a passion, experience something new, and/or challenge their comfort zone. In total, that's 50,076 people who went on Blueboard experiences in 2022 and thousands of memorable moments created.

But where did their Blueboard reward take them? Our 2022 experience wrap-up shares our learnings, gleaned from reward recipients who were recognized by their workplaces with Blueboard rewards, including:

  • What our clients’ reward recipients chose to do from our curated experience menu
  • Where recipients traveled to enjoy their Blueboard rewards (and our top 10 destinations)
  • Which employee recognition programs recipients participated in
  • Who some of our top local experience providers are

From spending invaluable quality time with loved ones to reconnecting with a personal hobby (or discovering a new one), to giving back by supporting charities and causes, we continue to be driven and inspired by our clients’ commitment to recognizing their employees with the moments and memories that matter most to them.

Employee recognition in action: Blueboard experiences by the numbers. 

Everyone enjoys #blueboarding in their own way,  whether they want to adventure solo or spend time with the people most important to them. Blueboard’s curated experience menu gives your reward recipients the power of choice—the ability to choose which experience will be most meaningful to them

For some folks, it’s taking a bucket-list trip to Europe with family, and for others it’s getting a much-needed massage at a top local spa or getting prime tickets to see your favorite sports team.

In 2022, people were focused on relaxation. In fact, 53% of our recipients chose experiences that allowed them to unwind, dine, and enjoy the good things in life their way with experiences like “In Home Barista,” “Sip Gracefully,” and “Explore the Cosmos.” 

Six examples with color photos of Blueboard experience rewards Blueboard clients sent their employees on in 2022.
From spa days to fine dining, these are just some of the amazing experiences our clients recognized employees with in 2022 with Blueboard employee rewards.

Here’s a round-up of what recipients experienced in 2022: 

  • 5,914 recipients said “ahh…” at the spa with a personal massage
  • 2,139 recipients saw the animals at their local zoos with family or friends
  • 1,726 recipients dined finely at Michelin star restaurants
  • 10,389 recipients enjoyed their experience from the comfort of home
  • 969 recipients upgraded their coffee skills with the “At Home Barista” experience
  • 696 recipients received 12 months of fresh flowers delivered to their door with the “Brighten Their Day With Blossoms” experience
  • 1,945 recipients reported trying something new in their post-experience survey
  • 21.7% of experiences happened in March and April

Making a difference with donations.

Our “Make a Difference” category gives recipients the option to donate their reward to a cause that they’re passionate about. Almost 1,400 generous recipients contributed to causes like:

  • Project Hope
  • The Red Cross
  • Ukraine Now

But the intention and thoughtfulness in how people incorporate Blueboard experiences into their lives doesn’t stop there. Many of our recipients take the opportunity to celebrate a special occasion with their Blueboard reward. From birthdays to wedding anniversaries, our experiences have been the setting for some major life events, including two especially memorable marriage proposals in 2022:

An employee recipient proposed during the “Swiss Alps Adventure” experience.

As part of a work anniversary gift—a Blueboard reward—from his company, Cameron D. planned to pop the question. Against the stunning backdrop of the Zermatt landscape (one of the towns they stayed in during the trip) a mountain resort nestled in the valley of the iconic Mt. Matterhorn, Cameron asked then-girlfriend Carissa to marry him. 

A color photo of two people smiling after getting engaged to be married. One person is holding their hand up to show off their engagement ring.
She said yes! Work anniversary reward recipient Cameron D. captures this unforgettable moment while on the “Swiss Alps Adventure,” a Blueboard experience.

“The entire trip, and the attention to detail, was amazing,” shares Cameron in the post-experience feedback survey. “The hotel selection in Zurich, as well as all the other stops, was excellent based on ease of getting to and from the train station!”

An employee recipient proposed while on the “Luxury Glamping Getaway” experience. 

As part of his workplace’s anniversary employee recognition program, Kidder S. chose the “Luxury Glamping Getaway” experience from Blueboard. Two nights in a luxury glamping site to “reconnect with nature and clear your mind” turned out to be the perfect setting for a marriage proposal by Kidder S.

A color photo of two people smiling and posing with bikes while on a coastal bike ride after just getting engaged.
The newly engaged couple proudly shows off their news–and the ring!–while on a Blueboard experience–a work anniversary gift from Kidder’s employer.

Explore The Blueboard Method: a better approach to excite and inspire employees.

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Globetrotters: Where our clients’ employee reward recipients traveled for their experience. 

Our Concierge sent people on experiences to 96 countries in 2022, but one country emerged as a top travel destination: 350 travelers said “Ciao!” in Italy with exciting experiences like “All Roads Lead to Rome.”

And here are the top 10 countries our recipients visited in 2022:

  1. Italy
  2. Spain
  3. Mexico
  4. United Kingdom
  5. Greece
  6. France
  7. Norway
  8. India
  9. Switzerland
  10. Canada

Our top most-visited city in 2022 was New York, NY. Since many Blueboard experiences can include family or friends, we sent a total of 275 travelers to The Big Apple last year for experiences like, “Discover Broadway in NYC”.

A color photo taken at night of a smiling couple out for an evening in New York City to enjoy a Blueboard experience.
David L. and spouse enjoy a night out in New York City as part of an employee reward from his employer: a Blueboard experience.

Other top Blueboard experience destinations included: 

  1. New York
  2. Honolulu
  3. Paris
  4. Las Vegas
  5. Chicago
  6. Boston
  7. San Diego
  8. Orlando
  9. Key West
  10. London

Here were our most popular employee recognition and rewards programs in 2022.

Our employee rewards programs are designed to help organizations make employee appreciation and recognition meaningful for any moment, big and small, at every stage in the employee lifecycle. 

The top 5 employee recognition programs our clients rewarded employees through in 2022:

1. Anniversary Rewards. Whether acknowledging individual employees’ milestone work anniversaries at the 5, 10, and 15 year mark, or celebrating each year of service, recognizing work anniversaries is a key ingredient in the success of human resource initiatives that involve employee engagement and retention. They also provide an opportunity to remind your people how much they’re appreciated with rewards that match their dedication to your organization.  

2. Spot Rewards. With spot recognition, or rewards given at any time, send meaningful, personalized employee rewards in seconds. Celebrate company culture and recognize everyone in the organization from new employees to senior leaders.

3. Sales Incentives. What’s missing from most sales incentive programs? The power of choice. While cash bonuses once ruled the day, our clients motivate their sales teams with rewards that never get stale. 

4. Employee Wellbeing Gifts. Let’s face it: the pandemic and turbulence of the past few years has presented many challenges that impact employee wellness, mental health, and our ability to show up feeling 100% in work environments. Experiential wellbeing gifts give people a much-needed break to take time off to rest, reconnect, and refresh.

5. President’s Club. Your highest performers get to choose a personalized experience on their terms with zero hassle since our Concierge team takes care of the logistics. Plus: they can share it with friends, family, or colleagues.

Let’s hear it for our experience partners.

Blueboard’s Concierge team carefully curates each experience, and we’re proud to work with amazing local partners and small businesses to bring those experiences to life. 

In the “Relax” category, AIRE Ancient Baths Chicago was a popular destination, closely followed by Yoga Anytime and Nuansa Spa.

A family of five poses for a photo at Disneyland during a Blueboard experience.

Cheers to 2023! Here’s to more experiential rewards for employees (and pursuing our passions) in the new year.

Blueboard clients have an amazing impact by recognizing and rewarding their employees with the gift of quality time. Last year, 96% of reward recipients reported that their experience made them feel appreciated for a job well done, showing the impact of meaningful recognition on employee experience. 

The sky is literally the limit (as 73 people demonstrated last year when they chose a skydiving experience!), and new experiences are always being added to our experience menus, both locally and all over the world. 

A heartfelt thank you to our clients and recipients for being a part of changing the way we reward and recognize people last year! We can’t wait to see where Blueboard experiences will take our recipients this year.

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Looking for the best way to reward, recognize and incentivize your top people?

Connect with our team for a personalized demo of our recognition and rewards platform and see our hand-curated experience menus.

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